Marketing Suite, St. James Homes, Central London

Site: Grosvenor Waterside Development, Chelsea, London, SW1
Type of works: design and supply of relocatable marketing suite.

Useful Structures were specified to design and supply a relocatable building to house sales function and life-size replica apartments, to sell phase one of development off plan. Two storey eaves height, to accept part mezzanine floor and open-plan floor area to full height, was essential. Distinctive architecture was needed to demand attention at a prestigious location.

The company had only 4 weeks to launch due to extended delivery promises by a competitor. The site was occupied by a redundant building due for demolition immediately prior to suite delivery.

Results

• Design approved in one week from brief.
  
• 15 x 25 x 7.4m size matches space requirements precisely.
  
• Building shipped in 3 weeks.
  
• Installation team lose 2 days due to delayed start caused by late demolition.
  
• Handover achieved on schedule.
  
• Suite opens on schedule.
  
• Phase one sales targets exceeded

Robin Rixon, Sales and Marketing Director, St. James Homes Central London Region, said, "Having contracted Useful Structures previously, St. James knew that they could trust their team to deliver to the very tightest of schedules without compromising quality or safety. The finished product meets all our requirements and is making a huge contribution to the fulfilment of our demanding sales targets for the first phase."