Reynaers invests in new channels to drive business forward

Reynaers invests in new channels to drive business forward

Reynaers has taken its marketing to the next level by investing in a series of radio ads to underpin its latest campaign.

The adverts will run throughout October and November on LBC and Smooth, popular stations in the South-East, and will support Reynaers’ Quality is Nothing campaign. Listen to the advert here.

The campaign focuses on Reynaers’ commitment to quality and delivering outstanding products that customers can rely on. A new website has been set up where architects and specifiers can find out how Reynaers products can enable them to achieve the same level of quality in their projects:

Hugh Moss, Reynaers’ Head of Marketing, said: “This year we have moved our marketing to a new level, to help fabricators, specifiers and installers realise the benefits of Reynaers’ products and customer support.

“We’re celebrating 50 successful years this month, a half-century milestone that wouldn’t have been possible without continuous investment in areas such as research and development. We believe this latest investment will help pave the way for continued future growth.”

The latest investment follows on from a series of high end R-Cuisine events, which featured an exquisite 10-course tasting menu and overnight stay in a luxurious hotel. Participants got the chance to take part in the Top Gear 'Star in a reasonably priced car' track experience.

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Reynaers Aluminium is a leading European specialist in the development and marketing of innovative and sustainable aluminium solutions for windows, doors, curtain walling, sliding systems, sun screening and conservatories. Driven by energy-efficiency...
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