ROCKFON has launched a completely redesigned website www.rockfon.co.uk that makes selecting and specifying ceilings inspiring and convenient, thanks to helpful information and new smart tools.
As the leading supplier of stone wool ceiling and wall solutions, ROCKFON felt it was time to refresh its online resources. We spent a great deal of time talking to our customers and finding out what they wanted from our website. They wanted information and services that would help them do their job, says Jenny Brookes, Marketing Manager.
The goal was to offer even more help to architects, acousticians, and contractors to select, specify and install ROCKFON ceilings and wall solutions. The new site is optimised for smartphone and tablets so users can access it clearly from wherever they are working. Reducing the number of clicks was paramount so the structure and navigation of the site allows fast access to the content. Finally, ROCKFON developed several new web tools that provide real added value.
Inspiration Selection - Specification
To provide inspiration the site features a comprehensive reference gallery with images of a wide variety of projects, and a design tool that enables the user to visualise the installation of different ROCKFON solutions in different spaces. To make selection easier the site includes a new product selector and comparison tool that considerably speeds up the process of choosing the right ROCKFON product for yourproject. Other tools include an on-line specification generator, and a CAD library. Ordering samples or downloading documentation is also just a few clicks away.
The majority of customers see ROCKFON as a partner, someone who can help them deliver their project by providing the right ceiling solution, says Jenny. We wanted to extend that feeling of partnership and service to the online space, with a website that is capable of helping our customers do their job whether they are sitting at their desk or on the move using a smartphone or tablet.