Silva Timber targets more specifiers with Barbour Product Search’s portfolio offering

Silva Timber targets more specifiers with Barbour Product Search’s portfolio offering

Silva Timber Products, UK’s leading supplier of speciality timber products, explains how promoting their company and products on Barbour Product Search and the portfolio of product search sites has increased the company’s exposure to its target market.

Silva Timber Products specialises in timber cladding, decking, roof shingles and fencing, with a focus on Western Red Cedar products. Silva Timber Products has also recently launched Silva Wood Flooring; focusing on hardwood flooring products sourced exclusively from North American manufacturers.

Silva Timber Products has been promoting their products with a Premier Profile not only on Barbour Product Search, but also Building Product Search and BD Product Search, for the past 12 months.

The three product search sites provide a platform to the entire specification chain, with Building Product Search focussing more on contractors, engineers and trades, and BD Product Search having a dedicated architectural and design audience.

Dave Smither, Marketing Manager at Silva Timber says: “The Premier Profile allows us to add detailed information about our products, positioning Silva Timber as an expert within our particular sector.”

“Appearing on the additional product search sites furthers our exposure to specifiers and the audience of Building and BD, two leading publication brands in the industry.”

All companies with a Premier Profile are assigned a dedicated editorial account manager to ensure their profile is fully optimised and updated throughout the subscription period.

Dave continues: “The editorial team are proactive with content and they deal with any requests rapidly, which is often important for getting key messages to the marketplace.”

“Barbour Product Search and the portfolio offering is an excellent resource with a range of opportunities to help promote products. We’ve received a number of leads and enquiries directly from Barbour Product Search, and would not hesitate to recommend the service to other companies.”

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Silva Timber

Silva Timber

Founded in 2000, Silva Timber has rapidly grown to become one of the UK’s leading importers of speciality timber products, sourced from the world’s most reputable sawmills. The company offers a comprehensive range of Western Red Cedar...
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