One of the key benefits of Farrow & Ball paint for the professional user is that there’s no guesswork involved when it comes to eco-friendly finishes. The brand’s entire range has been water based since 2010, which means emulsion, eggshell, and even gloss that’s low-odour, low in VOCs, and safer to live with. Here’s what that means for you and your clients.
Keeping your clients comfortable…
The low levels of VOCs (volatile organic compounds) in Farrow & Ball paint minimise both its impact on the planet and its impact on the people who live with it.
When VOCs are exposed to sunlight, they can react with nitrogen oxides to create pollution-causing ground-level ozone and photochemical smog. The lower the levels of VOCs, the better the paint coating in terms of preserving air quality, as evidenced by Farrow & Ball’s A+ rating for indoor air quality.
VOCs are also the culprits behind the strong-smelling fumes traditionally associated with paint. With every finish in the Farrow & Ball range being officially classified as Low or Minimal VOC, you can reassure your clients that they won’t have to worry about sleeping in a newly painted room, or keep the windows open for days.
If your clients are concerned about having their babies or children in newly painted rooms, or if you have a respiratory condition that could be aggravated by using harsh solvent based products, a water based formulation like Farrow & Ball’s is the way to go. This, again, is down to the low levels of VOCs, which translates to no nasty fumes.
For extra peace of mind, Farrow & Ball’s Estate and Modern ranges have been independently tested and approved to meet Safety of Toys Part 3: Migration of certain elements (EN 71 3:2013+A3:2018). Featuring child-safe emulsion and eggshell finishes, these ranges ensure that nursery walls, ceilings, and even furniture can be painted and interacted with safely.
Farrow & Ball is far from a newcomer to the world of eco-friendly paint. Back in 2009, the brand was the first in the industry to start making the switch to a 100% water based paint range, completing the move in 2010.
Being fully water based has a range of benefits both practical and planet-friendly, including being easier to clean from brushes and rollers without the use of harsh solvents.
When paint is made at Farrow & Ball HQ, the brand’s lab technicians are thinking about the future of the properties you’re working on as well as the future of the planet, which is why Farrow & Ball’s rich colours are made to last. That means greater client satisfaction and fewer resources used on new paint.
Farrow & Ball’s commitment to developing more earth-friendly products and processes starts long before you open your first tin on the job.
Beyond its eco-friendly formulations, the brand is constantly working to minimise its impact on the planet in other ways, whether that’s ensuring that 100% of the dry waste from its Dorset factory is recycled or converted into biofuel, or constantly working to reduce energy consumption.
Even the iconic Farrow & Ball tin is a marker of that commitment. The choice to stick with metal packaging is a conscious one – not just because that’s the way it’s always been done, but because metal can be recycled forever without any loss of quality.
By putting fewer new resources and less non-renewable energy into making and shipping paint to your client’s door, Farrow & Ball is doing its part to help you make your projects more sustainable before they even start.
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