Coinciding with their release of their contemporary carpet range called “Urban Myth”, Gradus has teamed up with communities charity Groundwork to dispel some ‘urban myths’ and provide an opportunity for the local community to have hands-on involvement in the creation of a pollinator garden.

Local residents in West Gorton, Manchester were actively involved in the creation of the large containers filled with a diverse collection of pollinating flowers. The containers are wrapped with a variety of educational messages to reinforce both the value of the garden’s creation and its ongoing contribution to the local community. The purpose of the mobile biodiversity initiative is not only to increase the biodiversity of the residents’ local environment, but also dispel the myth that people don’t value green spaces.

Anthony Roberts, Group Marketing Communications Manager, at Gradus explains: “There is a misconception that urban communities such as those here in West Gorton, don’t value the green space or green initiatives. However, as we’ve witnessed, that is far removed from reality. A project like this helps to transform all-too-rare green spaces and by ensuring that a variety of plants are chosen, we can breathe new life in to these areas. We’re also able to create multi-functional, multi-purpose green spaces that appeal to all members of the local community.”

Anthony concludes: “We’re looking forward to seeing how the project we’ve created here is cared for and enjoyed, as well as the contribution it makes to strengthening the local community. It has certainly dispelled the myth that such initiatives aren’t valued, and we very much hope to work in other areas of the UK to similarly make a difference.”