High-Performance Crown Paints adds up for Hospitality

High-Performance Crown Paints adds up for Hospitality

High traffic indoor environments have always presented a unique challenge in terms of their maintenance cycles; the COVID-19 outbreak has only served to further heighten these considerations. This year more than ever has demonstrated the importance of cleanliness for shared spaces, and for hospitality settings the ability to keep surfaces clean is vital.

Hospitality settings have, by nature, large volumes of different people using them day after day, so procurement teams and facilities managers must consider how to incorporate a rigorous cleaning regime alongside the durability of materials when selecting wall paints and coatings. The challenge is to ensure that surfaces retain their ‘just painted’ appearance despite regular and thorough cleaning – which could wear away or otherwise affect the aesthetic of the finish.

Fortunately, there are some suitable products that don’t compromise on the cleanliness of the space, or the appearance of the paint.

Durable, premium paints like Crown Trade's Clean Extreme Scrubbable Matt (also available as an acrylic eggshell finish) solve a common problem of regular and rigorous cleaning: namely, that it can wear away the paint finish and leave décor looking tired.

Clean Extreme is formulated so that it can be repeatedly scrubbed over longer periods without any detriment to the appearance – this is achieved by minimising the amount of paint film that is removed each time.

Based upon the ISO 11998 testing method, which is the industry standard for determining the wet scrub resistance of dry paint film, Clean Extreme Scrubbable Matt achieved a Class 1 rating (the highest) and has a durability level of 10,000 scrubs.

This translates to a 400 per cent increase in resistance to wet scrubbing when compared to conventional matt emulsions, meaning that the paint will stand up well to the repeated cleaning cycles that will allow hospitality facilities including restaurants, hotels and cinemas to open safely.

This gives specifiers the flexibility to choose a paint that will allow for extra cleaning, but that doesn’t require frequent repainting to counter the wearing effects that other less durable paints might suffer.

Specialist solutions

The hospitality and leisure sector also has areas that demand specialist products, with requirements beyond the need to withstand high traffic and a regular cleaning regimen. These include changing facilities, spas, and bathrooms, which are prone to high levels of moisture – and which can lead to the build-up of mould or mildew, and is another issue for specifiers to consider when selecting paint for hospitality settings.

Crown Trade's Clean Extreme Mould Inhibiting paint provides protection against mould from condensation and damp so is ideally suited to toilets, showers and changing areas as well as pool side areas.

This premium paint has the addition of fungicide built-in which helps prevent mould growth on the paint film by offering a layer of protection that can’t be washed off. And unlike other anti-mould paints available, Crown Trade’s Clean Extreme Mould Inhibiting Scrubbable Matt and Acrylic Eggshell paints are also highly resistant to stains so that any unsightly marks can be easily and effectively removed.

For environments where hygiene is doubly important, such as kitchens and other food preparation areas or even spas, Clean Extreme Anti Bacterial paint is ideal. This product not only inhibits the growth of any bacteria that comes into contact with the surface but also prevents bacteria from multiplying*.

In the past, anti-bacterial paints would have lost efficacy over time due to the organic or chemical anti-bacterial agents migrating to the surface and being washed away during cleaning. Improved technology ensures that anti-bacterial protection can’t be washed off no matter how many times the surface is scrubbed clean.

What’s more, both of these specialist products have the same level of scrub resistance as the Scrubbable Matt or Acrylic Eggeshell product, offering multiple benefits to specifiers.

Equally, for common areas such as stairwells and corridors, specifiers should consider fire safety as a priority. Flame retardant paint products, like Crown Trade's Timonox range, are recommended for these areas, as they are designed to slow the spread of fire across walls and ceilings, making them especially critical for these key circulation areas and routes through which occupants will evacuate in the event of a fire.

Creating colourful spaces

For hotels and leisure settings, getting the right colour mix is essential – so whether it’s creating a relaxing ambience in hotel rooms, spa facilities or restaurants, or incorporating elements of branding, colour should not be neglected.

Understanding the psychology of colour in terms of how certain shades and tones can affect a person’s mood or behaviour makes for more effective colour schemes. For example, a gym may demand a bright colour scheme to create a high energy space, while a restaurant would opt for a more subtle, darker colour palette for a relaxing dining experience.

With Crown Paints, specifiers can access a range of colour services, including advice on ensuring colour schemes are sensitive and appropriate to a building’s architecture and purpose, to insights into how colour impacts on behaviour and perception. Crown’s colour studio team has a vast amount of experience in helping specifiers to strike the right tone.

Crown Trade's Clean Extreme range is available in an almost limitless range of colours, so it’s possible to select a high-performance paint that offers the benefits outlined here without compromising on colour. Partnering with a paint manufacturer that offers the right products and the right expertise is the key to ensuring the success of any hospitality or leisure project, and Crown Paints can guide specifiers to the right paint for the project every time.

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Crown Paints

Crown Paints

Crown Paints is one of the UK’s largest and most successful paint and coating manufacturers, with a rich heritage dating back over 200 years.

The company’s core tenet is “it’s not just paint – it’s personal”, and this belief underpins...
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