The Bathroom Manufacturers Association (BMA) is pleased to announce that Reels in Motion, a leading video production agency based in Stoke-On-Trent, has joined as an affiliate member.

Established in 2004, Reels in Motion has built a reputation for creating compelling content for brands across the globe, offering a range of services from corporate videos and animations to broadcast and promotional films.

Renowned for their creativity and commitment to excellence, Reels in Motion has produced hundreds of award-winning films for prestigious clients, including the NHS, Jaguar, and Hilton. Their personalised approach ensures that each project aligns with the client’s vision, delivering exceptional results that resonate with audiences.

Reels in Motion’s dedication to quality has earned them a spot in the EVCOM Top 50 list, along with accolades such as Production Company of the Year and GOLD EVCOM Clarion Awards. The company also boasts a perfect 5.0 Google Review Rating.

Tom Reynolds, the BMA's Chief Executive, expressed his excitement about welcoming Reels in Motion to the association: “We are thrilled to have Reels in Motion join the BMA as an affiliate member. We’ve worked with the company for several years, so we know well their track record of creativity and excellence in video production. They will be an invaluable asset to our members.

“In an increasingly digital world, their expertise in creating engaging content will help our members to better connect with their audiences and strengthen their brands.”

Matt Hubbard, Account Director at Reels in Motion, said: “We're excited to partner with the Bathroom Manufacturers Association. Our goal is to share our expertise in video production and demonstrate its powerful applications in the manufacturing industry, including product demonstrations, virtual facility tours, and training videos.

“As part of this collaboration, we’ll offer exclusive discounts and special offers to BMA members, along with workshops, blogs, and valuable resources to demonstrate how members can harness the power of video.

“With over 20 years of experience producing high-quality video content for businesses like those within the association, I'm eager to work closely with members and drive impactful results.”

Reels in Motion’s creative services will support and enhance the branding efforts of BMA members. By harnessing the power of video to effectively communicate brand stories, showcase products, and engage with audiences across digital platforms, members can connect with consumers in more impactful ways.