The war on plastic is being raged by everyone from the man on the street to the media and government. Few would argue against the fact that reducing marine pollution and single-use products is a good thing.

But what does that mean for the use of durable, long-term building products? With so much negative press around plastic dominating the headlines, there is a risk that all plastic gets tarred with the same brush.

The assumption that all plastics are as bad for the environment as single use ones runs the risk of opportunities for a more sustainable future being missed. Because, put simply, not all plastics are made equal.

This begs the question: how far are the media, construction industry and general public aware that not all plastic is bad for the environment? How aware are they of the sustainability merits of those aforementioned, durable plastics such as PVC-U that can not only be recycled, but actually get stronger in the process?

With so much at stake, Eurocell felt compelled to act and have created ‘Sorting It: A guide to PVC-U Sustainability - Separating fact from fiction’, which shares information about PVC-U that may surprise, reassure and interest in equal measure.

Did you know PVC-U can be recycled up to 10 times and gets stronger each time?

Find out more fascinating and important facts like this in the eBook.